Business Sustainability of Indian SMES during and After Covid-19 Pandemic

Abstract

Purpose - This article focuses on the current scientific and practical issue: organizational resilience in the face of the COVID-19 pandemic. It aims to identify the dominant organizational behaviors that predetermine resilience after analyzing responses to threats related to restrictions on economic activity related to COVID-19. The theoretical part deals with leadership aspects of organizational leaders and organizational viability in uncertain times.

Methodology - We introduce the results of a survey targeting SMEs in India. In the theoretical part, research methods chosen to solve scientific problems include analysis, systematization, synthesis, generalization, and comparison of literature sources. Empirical studies use quantitative methods such as questionnaire surveys and data processing methods.

Findings - Due to the region's uniqueness, most of the companies surveyed (81.4%) are in the service sector, with the rest in manufacturing (16%) and trading (12.8%). According to the findings of the study, the majority of the organizations surveyed received government assistance. After analyzing the survey results and summarizing organizations’ responses and efforts to deal with uncertainty,

Conclusion - Small business responses to uncertainty focused primarily on threat protection and risk avoidance, but it was concluded that organizations lacked preparedness and consistency to deal with contingencies.