Monetizing API Suites: Best Practices for Establishing Data Partnerships and Iterating on Customer Feedback

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Sagar Shukla, Anaswara Thekkan Rajan, Sneha Aravind, Ranjit Kumar Gupta, Santosh Palavesh

Abstract

This comprehensive study explores the strategies and best practices for effectively monetizing API suites, with a particular focus on establishing data partnerships and leveraging customer feedback for continuous improvement. As organizations increasingly rely on APIs to drive digital transformation and create new revenue streams, understanding the nuances of API monetization becomes crucial. This research synthesizes insights from industry leaders, case studies, and empirical data to provide a roadmap for businesses seeking to maximize the value of their API offerings. The paper examines various monetization models, discusses the importance of data partnerships in expanding API ecosystems, and highlights the role of customer feedback in refining API products. By analyzing successful implementations and common pitfalls, this study aims to contribute to the growing body of knowledge on API economy and provide actionable insights for practitioners in the field.

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How to Cite
Sagar Shukla, Anaswara Thekkan Rajan, Sneha Aravind, Ranjit Kumar Gupta, Santosh Palavesh. (2023). Monetizing API Suites: Best Practices for Establishing Data Partnerships and Iterating on Customer Feedback. European Economic Letters (EEL), 13(5), 2040–2053. https://doi.org/10.52783/eel.v13i5.1798
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