Factors Affecting the Fintech Adoption among Females in Delhi-NCR: An Empirical Study

Abstract

Fintech provide the customer with financial experience to their offices and homes without visiting the branch even on their mobile phones. Fintech offers automatic chat flows instead of depending on physical processes that sometimes leads to delays in solving issues of customer. FinTech makes the transactions on the basis of market lending. Collaboration of banks with fintech leads to job of lending & insurance as more practicable. Fintech provides lots of options, customer-based loan, quick approval for customers & businesses and online availability. With fintech boom, consumers change the way they manage their funds or money. It is easy to keep track of income and expenses and calculative decisions can be taken accordingly as people in India started managing their funds digitally.  Robo- advisors or Robo-guides also supported in finance management as it provides algorithm driven and automated financial planning services. Female respondents (sample size of 500) from Delhi NCR were surveyed with the help of a questionnaire to know the factors that affects fintech adoption among females in Delhi-NCR. and found that Financial Benefits, Wide Acceptability, Convenience, Easy to Understand, Easy Availability, Wide Learning Sources and Fintech Adoption are the factors that affects fintech adoption among females.