Ai-Induced Supply Chain: Impacts on the Digital Transformation of Retail and E-Commerce Businesses in the Western World

Main Article Content

Raja Roy Choudhury, Mayur Phatak, 3Isha Joshi

Abstract

This research article examines the significant impact of AI-induced supply chain on the digital transformation of retail and e-commerce businesses in the Western world. As artificial intelligence (AI) technologies continue to advance, they have revolutionized various industries, and the retail and e-commerce sectors are no exception. This study explores how AI-powered supply chain solutions have transformed traditional retail and e-commerce practices, leading to enhanced efficiency, improved customer experiences, and increased profitability. The article investigates the key applications of AI in the supply chain, including demand forecasting, inventory management, logistics optimization, and personalized marketing. Additionally, it explores the challenges and opportunities associated with the adoption of AI in the retail and e-commerce supply chain. The findings of this research contribute to a comprehensive understanding of the transformative potential of AI-induced supply chain in the Western world and provide valuable insights for businesses aiming to leverage AI technologies for sustainable growth and competitiveness.

Article Details

How to Cite
Raja Roy Choudhury, Mayur Phatak, 3Isha Joshi. (2023). Ai-Induced Supply Chain: Impacts on the Digital Transformation of Retail and E-Commerce Businesses in the Western World. European Economic Letters (EEL), 13(2), 108–124. Retrieved from https://www.eelet.org.uk/index.php/journal/article/view/681
Section
Articles