Investment Awareness and Financial Literacy of Professionals

Abstract

Professionals these days are more creative and technology savvy than the older age. Professionals are more concerned about their financial status and more inclined towards investment nowadays. This research seeks to examine the awareness towards investment and to check the financial literacy among a Professionals. This study used primary data by questionnaire, and the samples chosen are from the Professionals like  CA/Legal Advisor/Corporate Executives, Academicians, Doctors/Practitioners, Government Employees, Private Sector Employees and IT Sector Employees. The objective of this is to examine the relationship between awareness and the various factors of the investment and also to examine the financial literacy of the Professionals. Based on the readings on investment awareness, it is found that Professionals are less aware of the diversification and tax implications, however, they seek the help of financial advisors for their investments. Finally, the limitations and recommendations are included to help further researchers to have a better finding of the result.