PANKAJ CHAUHAN, TRIPURARI PANDEY. Comparative Examination of Destination Competitiveness using Importance-Performance Analysis (IPA) Matrix: A Case of Domestic Tourist in Lucknow and Ayodhya, Uttar Pradesh, India. European Economic Letters (EEL), [S. l.], v. 14, n. 3, p. 1514–1525, 2024. Disponível em: https://www.eelet.org.uk/index.php/journal/article/view/1918. Acesso em: 13 jun. 2026.