HIMANSHU KARGETI, NAVNEET RAWAT, ABHIJEET AGASHE, PHAN MINH DUC. Role of Social CRM (Customer Relationship Management) in Customer Retention: A Quantitative Investigation. European Economic Letters (EEL), [S. l.], v. 13, n. 3, p. 38–42, 2023. DOI: 10.52783/eel.v13i3.204. Disponível em: https://www.eelet.org.uk/index.php/journal/article/view/204. Acesso em: 20 oct. 2025.