SHEKHAR SRIVASTAVA, MOHAMMED SADAF AHMED. Green Marketing Practices in India: Major Initiatives by Business Organizations and Government – A Critical Analysis. European Economic Letters (EEL), [S. l.], v. 14, n. 4, p. 1871–1880, 2024. DOI: 10.52783/eel.v14i4.2321. Disponível em: https://www.eelet.org.uk/index.php/journal/article/view/2321. Acesso em: 6 mar. 2026.