MESFIN YAYNA GANTA, KUNJAL SINHA. Impact of Marketing Strategy on Bank Performance: A Study of Berhan International Bank, Addis Ababa Branches. European Economic Letters (EEL), [S. l.], v. 15, n. 1, p. 2526–2535, 2025. Disponível em: https://www.eelet.org.uk/index.php/journal/article/view/2646. Acesso em: 30 sep. 2025.