TEJAS YADUVANSHI, SHREYAS YADUVANSHI, RICHA YADUVANSHI. Conceptual Framework of AI-Enabled Next-Gen CRM: Integrating Machine Learning for Proactive Customer Engagement. European Economic Letters (EEL), [S. l.], v. 15, n. 2, p. 102–109, 2025. DOI: 10.52783/eel.v15i2.2822. Disponível em: https://www.eelet.org.uk/index.php/journal/article/view/2822. Acesso em: 10 oct. 2025.