DR. NIKET SHUKLA, K. M. Examining Various Forms of Advertising and Effect on Consumer Decision-Making. European Economic Letters (EEL), [S. l.], v. 13, n. 5, p. 1153–1160, 2023. DOI: 10.52783/eel.v13i5.886. Disponível em: https://www.eelet.org.uk/index.php/journal/article/view/886. Acesso em: 10 oct. 2025.