UZMA RUKHSAR, WASEEM SAEED KHAN, NISHKRATI VARSHNEY, SYED MOHD JAMAL MAHMOOD. An Analysis of Puffery used in Online Advertisements and Its Impact on the attitude of Gen Z. European Economic Letters (EEL), [S. l.], v. 15, n. 1, p. 1505–1515, 2025. DOI: 10.52783/eel.v15i1.2529. Disponível em: https://www.eelet.org.uk/index.php/journal/article/view/2529. Acesso em: 28 mar. 2025.