Riya Saini, Anvesha Sharma. “A Study on Relationship Marketing through Social Media Advertising Platforms: An Analysis of Menstrual Hygiene Brands”. European Economic Letters (EEL) 13, no. 3 (April 13, 2023): 509–523. Accessed October 19, 2025. https://www.eelet.org.uk/index.php/journal/article/view/313.