Prof. Sundram Priyadarshnie , Dr. Anamika Srivastava, Prof. (Dr.) Poonam Khurana, Dr. Bhawna Mukaria, and Manisha, Prof. (Dr.) Madhu Arora. “Experiential Perception Of Buying Behaviour Of Gen Z- Using Regression Analysis”. European Economic Letters (EEL) 15, no. 2s (October 30, 2025): 10–18. Accessed December 6, 2025. https://www.eelet.org.uk/index.php/journal/article/view/3836.