Big Data Analytics in Finance: Predictive Modeling for Investment Strategies

Abstract

The purpose of this paper is to examine the use of big data analytics in finance based on case study, so our contributions focus predictive modelling for financial investment strategies. It addresses the importance of big data in revolutionizing established financial processes and walks through predictive modeling methods as well with a look at what this means for investment decisions. Finally, we discuss some challenges of big data analytics in finance and provide scope for future research.