Exploring PropTech’ s Impact on the Indian Real Estate Market: A Buyer and Seller Perspective
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Abstract
The Indian real estate sector for long has been marked by issues like no transparency, complexity and high costs. A new and technology Prop Tech is emerging as a solution to the existing problems in Indian construction industry. This research captures the perceptions of buyers and sellers using online platforms to purchase, lease or sell real estate products. The study reveals that though people started using online platforms for their needs there is a limited awareness about PropTech in India. And the study also reveals that there is no variation of perceptions among different age groups of respondents. In conclusion the study emphasizes on the potential of PropTech to revolutionize the real estate sector if buyers and sellers are properly educated about the same.