HUMAN RESOURCE MANAGEMENT PRACTICES IN THE APPAREL INDUSTRY OF SOUTH GUJARAT: AN EMPIRICAL STUDY OF SURAT, VAPI, AND DAMAN

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Chetan B. Bharucha, Bijal Shah, Pankaj Gandhi

Abstract

The apparel industry in South Gujarat, particularly in Surat, Vapi, and Daman, plays a vital role in the region's economy, driven by textile manufacturing and export activities. Human Resource Management (HRM) is critical in enhancing productivity, ensuring employee satisfaction, and sustaining growth in this labor-intensive sector. Effective HRM practices address challenges like workforce turnover, skill development, and compliance with labor laws while fostering innovation and competitiveness. Emerging trends, such as digitization, diversity, and sustainability, are reshaping HR strategies to align with evolving industry demands. This study explores HRM practices in the apparel sector, offering valuable insights for stakeholders to strengthen the industry. This study aims to explore Human Resource Management (HRM) practices in the apparel industry of South Gujarat, specifically in Surat, Vapi, and Daman, regions that are crucial for textile manufacturing. Despite the importance of this sector, there is a notable gap in prior research addressing HRM practices within this context. The research seeks to examine the current HRM policies, employee satisfaction, and the impact of these practices on organizational outcomes such as employee performance and retention. The study adopts an exploratory research design with a positivist philosophy, using quantitative methods to uncover patterns and correlations in HRM practices. Surveys will be distributed to HR managers and employees in the region, and data will be analyzed using descriptive statistics, correlation, and regression analysis to identify relationships between HRM practices and key organizational outcomes. Ethical considerations, including informed consent and data confidentiality, will be strictly adhered to throughout the study. The analysis highlights the significant impact of HRM policies and practices on job performance in South Gujarat's apparel industry, particularly in the areas of training and development. Investing in continuous learning fosters an innovative culture, improving job satisfaction and work productivity (Yousef & Shadi, 2021). Effective training aligns employees' skills with job responsibilities, enhancing individual and organizational development. Additionally, the alignment of training programs with career goals fosters employee dedication and loyalty, contributing to a positive work culture. Robust HRM practices in training and development create a skilled workforce that supports the competitive advantage and success of the apparel industry. Ultimately, these practices lead to sustainable development and enhanced performance, benefiting both employees and the organization.

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How to Cite
Chetan B. Bharucha, Bijal Shah, Pankaj Gandhi. (2025). HUMAN RESOURCE MANAGEMENT PRACTICES IN THE APPAREL INDUSTRY OF SOUTH GUJARAT: AN EMPIRICAL STUDY OF SURAT, VAPI, AND DAMAN. European Economic Letters (EEL), 15(1), 1026–1033. https://doi.org/10.52783/eel.v15i1.2484
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